Privacy Policy

Last Updated: September 2026

1. Introduction

ASDEEP LIMITED (“ASDEEP”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit or use our website, place an order, request a quotation, create an account, contact us, or otherwise interact with our services.

Our website is operated at:

https://asdeep.uk/

ASDEEP LIMITED is a company registered in England and Wales under company number 17007300.

Registered office:

Unit 38, Cariocca Business Park
Sawley Road
Miles Platting
Manchester
England
M40 8BB
United Kingdom

By using our website, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

Depending on how you use our website and services, we may collect the following categories of personal information.

2.1 Information You Provide Directly

This may include:

  • Full name

  • Email address

  • Telephone or mobile number

  • Billing address

  • Delivery address

  • Company name and business information

  • VAT or other business identification information where applicable

  • Account login information

  • Information submitted through quotation or enquiry forms

  • Information provided when contacting customer support

  • Any other information you voluntarily provide to us

2.2 Order and Transaction Information

When you purchase products or services from us, we may collect and process:

  • Order details

  • Products purchased

  • Order value

  • Billing and delivery information

  • Delivery and fulfilment information

  • Payment status

  • Transaction records

  • Returns, refunds and cancellation information

  • Customer correspondence relating to an order

Payment card information may be processed directly by our third-party payment providers. We do not normally store complete payment card details on our own systems.

2.3 Technical and Usage Information

When you visit our website, certain technical information may automatically be collected, including:

  • IP address

  • Browser type and version

  • Operating system

  • Device type

  • General geographic information derived from your IP address

  • Website pages visited

  • Referral information

  • Date and time of visits

  • Website interactions

  • Cookies and similar technologies

  • Website performance and diagnostic information

3. How We Use Your Personal Data

We may use your personal information for the following purposes:

  • To create and manage customer accounts

  • To process and fulfil orders

  • To arrange delivery of products

  • To provide quotations and respond to enquiries

  • To process payments through appropriate payment providers

  • To manage returns, refunds and cancellations

  • To communicate with you about your orders

  • To provide customer support

  • To maintain and improve our website

  • To personalise and improve your website experience

  • To monitor website performance and security

  • To prevent fraud, abuse and unauthorised activity

  • To maintain business and accounting records

  • To comply with applicable legal and regulatory requirements

  • To establish, exercise or defend legal claims

  • To protect our business, customers and website

Where permitted by law, we may also use your information to send information about our products, services, promotions or offers.

You can opt out of marketing communications at any time.

4. Legal Basis for Processing

Where UK data protection law applies, we process personal data using one or more of the following lawful bases:

Contract

We may process your information where it is necessary to enter into or perform a contract with you, including processing and delivering orders.

Legal Obligation

We may process information where necessary to comply with legal, accounting, tax or regulatory requirements.

Legitimate Interests

We may process information where necessary for our legitimate business interests, provided that those interests do not override your fundamental rights and freedoms.

Examples include website security, fraud prevention, business administration and improving our services.

Consent

Where required by law, we will obtain your consent before processing personal data for particular purposes, such as certain types of marketing or non-essential cookies.

You may withdraw consent at any time where processing is based on consent.

5. Cookies and Similar Technologies

Our website may use cookies and similar technologies.

Cookies may be used to:

  • Enable essential website functionality

  • Maintain shopping cart and account functionality

  • Remember preferences

  • Improve website performance

  • Understand how visitors use our website

  • Support security and fraud prevention

  • Measure website traffic and performance

  • Support marketing activities where applicable

Some cookies are essential for the website to operate correctly, while others may be optional.

You can manage or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of our website.

Where required by applicable law, we will obtain consent before placing non-essential cookies on your device.

6. Sharing Personal Information

We do not sell or rent your personal information.

We may share personal information with trusted third parties where necessary to operate our business and provide our services.

These may include:

  • Payment service providers

  • Delivery and courier companies

  • Logistics and fulfilment providers

  • Website hosting providers

  • IT and technical service providers

  • Website maintenance providers

  • Analytics and performance providers

  • Customer support providers

  • Professional advisers, including accountants, auditors and legal advisers

  • Government authorities, regulators or law enforcement where legally required

Third-party service providers are expected to process personal information only for appropriate purposes and to implement suitable security measures.

7. International Data Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal data is transferred internationally, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place as required by applicable data protection law.

8. Data Security

We take reasonable technical and organisational measures to protect personal information against:

  • Unauthorised access

  • Accidental loss

  • Destruction

  • Misuse

  • Alteration

  • Unauthorised disclosure

However, no internet transmission, electronic storage system or online service can be guaranteed to be completely secure.

You should also take reasonable precautions when using our website, including maintaining the confidentiality of your account credentials.

9. How Long We Keep Personal Data

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Retention periods may depend on:

  • The nature of the information

  • The purpose for which it was collected

  • Our relationship with you

  • Legal and regulatory requirements

  • Accounting and tax requirements

  • The need to establish or defend legal claims

  • Legitimate business requirements

When personal information is no longer required, we will take reasonable steps to securely delete, anonymise or otherwise dispose of it.

10. Your Data Protection Rights

Depending on the circumstances and applicable law, you may have rights including:

  • The right to access your personal data

  • The right to correct inaccurate or incomplete information

  • The right to request deletion of your personal data

  • The right to restrict processing

  • The right to object to certain processing

  • The right to data portability

  • The right to withdraw consent where processing is based on consent

  • Rights relating to automated decision-making and profiling where applicable

These rights are not absolute and may be subject to legal exceptions.

To exercise your rights, please contact us using the details provided below.

We may need to verify your identity before responding to certain requests.

11. Marketing Communications

Where permitted by applicable law, we may send you marketing communications about ASDEEP products, services, offers and updates.

You can unsubscribe from marketing communications at any time by:

  • Using the unsubscribe option included in an applicable marketing email; or

  • Contacting us directly.

Even if you opt out of marketing communications, we may still send essential service-related communications, such as order confirmations, delivery updates, account notifications or other transactional messages.

12. Third-Party Websites

Our website may contain links to third-party websites, services or platforms.

These third-party websites operate under their own privacy policies and terms.

ASDEEP LIMITED is not responsible for the privacy practices, security or content of third-party websites.

We recommend reviewing the privacy policy of any external website before providing personal information.

13. Children’s Privacy

Our website and services are intended for general business and consumer use and are not specifically directed at children.

We do not knowingly collect personal information from children where such collection is prohibited by applicable law.

If you believe that a child has provided personal information to us improperly, please contact us so that we can investigate and take appropriate action.

14. Data Breaches

If we become aware of a personal data breach that requires notification under applicable data protection law, we will take appropriate steps to investigate, contain and remediate the breach.

Where legally required, we will notify the relevant regulatory authority and affected individuals.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services, technology or applicable legal requirements.

The latest version will always be published on this page.

The “Last Updated” date at the beginning of this Privacy Policy indicates when the policy was most recently revised.

16. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how we handle your personal information, please contact us.

ASDEEP LIMITED
Unit 38, Cariocca Business Park
Sawley Road, Miles Platting
Manchester, England, M40 8BB
United Kingdom

Email: info@asdeep.uk

Website: https://asdeep.uk/

ASDEEP LIMITED
Company No. 17007300
United Kingdom